Loyalty Lounge
| Channel Incentive
Easily manage
channel
partner incentives
from
a single dashboard
A game-changing platform for channel incentive programs that helps businesses boost their channel partner engagement, loyalty, and revenue by automating and streamlining their process
3 Easy Steps to
Get Started with EnKash
Sign Up
Complete KYC Process
Get Started
The EnKash way is
the better way
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Manual Processes
Incentive Options
Scalability
Partner rewards made
easy,
convenient, and secure
Add Partners
In Bulk
Add multiple channel partners as individuals or bulk upload them all for easy incentive distribution
Diverse Redemptions
Redeem from a diverse range of incentive options from 400+ brand vouchers like Amazon, Flipkart, Myntra, etc, across 25+ categories
Non-Reloadable Cards
It comes preloaded with a specific monetary value, offering partners the flexibility to redeem their incentives across e-commerce or in-store shopping
Automatic Alerts
Integrated platform to automatically inform users via SMS, WhatsApp, and e-mail about incentives and how to redeem points
Real-Time Analytics
Quickly share vouchers, track redemption status, and create advanced expiry alerts to maximize user adoption
Bulk UPI for Incentives
Transfer incentives directly, nationwide, and in a hassle-free way, empowering seamless incentives for all
Simplify
channel incentives
with our
user-friendly system
How does it work?
1/5
Log in to EnKash using your registered mobile number and complete your KYC
Got Questions?
Don’t worry! Our FAQs section will help you learn about channel incentives in detail
How EnKash's channel incentive platform is different from others?
EnKash is a new-age platform with a modern approach to channel incentives. Unlike traditional businesses that send physical gifts or organize parties to incentivize their partners, EnKash allows customization and flexibility for channel incentives. The platform helps break the redundancy of similar gifts to all partners. Instead, it allows partners to choose from a variety of options as per their personal preferences. This makes the whole activity of channel incentives more fruitful and satisfying.
What is a channel incentive program?
Most companies have several channels like wholesalers, retailers, resellers, and others to increase the company's sales reach. A channel incentive program motivates them with an incremental reward system besides the basic remuneration they get per unit of sale. This means the more customers they bring in, the more they will become eligible for incentives.
How do incentive programs work?
Each business designs the incentive program using its industry and competition. However, the basic structure of an incentive program offers a fixed payment for each unit and has a slab system, which, when achieved, adds to the basic remuneration. For example, if a channel partner gets 2% of the sales value as remuneration, crossing a slab (of, say, a sale of 100 units) will get them an additional incentive of 1%. When the channel partner crosses the next slab (of, say, a sale of 200 units), then an additional incentive of 2% will be offered. However, this may vary from company to company as per the policies.
What is the purpose of incentives?
The basic purpose of incentives is to keep the channel partner motivated. In many instances, the channel partner may use the extra income they generate from incentives on promoting the products from their end to increase sales or even offer special rebates to increase customers. The overall purpose of incentives is to improve sales and reach of the product and the brand.
What are examples of channel incentive programs?
Examples of channel incentive programs include incentives offered to channel partners for selling products in any business segment, such as financial products, retail products, and FMCG products.
The program starts with training the teams of the channel partners on the product, the unique selling points, product specifications, and the product's value to the customers. Each channel partner may also receive marketing display material, samples, demo materials, and more to sell effectively. Periodic training and updates are also given to educate the channel partner on product developments and usage.
What is an incentive reward?
Generally, an incentive reward is a payment or remuneration that is over and above the basic payout given for the sales or subscriptions that channel partners complete. The incentive is usually decided on a slab system, which ensures that the higher the sales figures, the bigger the incentive paid to the channel partner, individual sales people, or both.
xSeeking further understanding of channel incentives?
Channel incentives is a reward program that incentivizes channel partners and their teams to increase sales or subscriptions. In most cases, a channel incentive is paid over and above the base remuneration paid on each sale or subscription completed by the channel partner. Channel incentives not only add monetary value but also a matter of pride. Channel partners covet the incentives and will use them to offer customers better service or increase their reach.
